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Mahindra First Choice Wheels opens 12th dealership in Telangana



Hyderabad, Dec 29:  Mahindra First Choice Wheels Ltd, a multi-brand certified used car company, today inaugurated its 12th outlet in Telangana. This is the company’s 128th dealership in the zone and 701st in the country.

The new outlet — Paramount AutoBay Services — is spread over 3500 sq. ft and located at Neredmet, Secunderabad.

After inauguration, Dr. Nagendra Palle, CEO and MD, Mahindra First Choice Wheels, said “We are delighted to expand our network in Telangana with the inauguration of this new dealership in Neredmet. We are seeing more new entrepreneurs, including women, who are coming forward to take our franchisees.

"To create a vibrant used car ecosystem, we are enhancing and leveraging our physical and online presence and are well positioned in the pre-owned vehicle industry to deliver an omni-channel interface for a seamless customer experience. South India is a strategic market for Mahindra First Choice Wheels and we look forward to creating value for all our stakeholders across the value chain through innovative and industry-first products and services. Our strong franchisee network will play an important role in helping us fulfil this goal,” Palle said.

“Over the past seven years, Mahindra First Choice Wheels has not only emerged as a leading used car company but has also contributed to the creation of a used car ecosystem by bridging wholesale and retail channels while leveraging physical and online infrastructure. Consumer experience is the key in this space,” Tarun Nagar, Vice-President, Retail Business, MFCWL, said.

“Paramount Autobay Services will offer the entire range of services for customers, including purchase and sale of multi-brand certified used cars, car finance, insurance, fitment of car accessories, and assistance with paperwork and documentation to all those wishing to purchase or sell a used car,” said Vidya Nambirajan, Paramount Autobay Services.

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